Olympics Ticket Sales turns into the Joke we all knew it would

Following on from the initial lottery to get hold of tickets to see an olympic event, where we all had to bid for, then pay for all the tickets we might possibly want, only to then be told we didn’t get any, with a subsequent refund, Seb Coe and the ticket selling geniuses at Lococ have now released millions more unsold tickets.

The initial sales process was a huge joke in my opinion. Where else would you be expected to pay in advance for all the tickets you showed an interest in, without knowing if you had got them or not? It’s like having to buy ten times more concert tickets than you might ever need just so you might get to see one of the bands?

Whatever the motivation for using such a stupid ticket selling system, whether it was to prevent the reselling by touts and potential profiteering, it hasn’t worked.

 

If they wanted to stop touts reselling tickets, it could be easily done, by selling tickets to named people. We all have either a passport, driving licence of NI number. If tickets were sold using one of these as ID, then there would be no tout issue. If you then couldn’t attend, the organisers could agree to buy your ticket back at face value. Result, no touts, no profiteering and everyone’s happy. (Except the touts obviously).

It’s not as simple as that however, as event organisers frequently dump large volumes of tickets with ‘official’ touts in order to get them sold, so it is rarely the case that you will pay face value for a ticket for anything….. which makes the organisers complicit in the whole tout issue.

Lococ have managed to piss me off regarding tickets for the olympics, having initially bid on several thousand pounds worth in the hope of getting to see some events, I received zero tickets. As a consequence, I have no intention of bidding on any more, as I see the process as futile and a waste of my time. If they want to sell tickets, then why not just sell them to interested parties.

If stadiums are not full then they only have themselves to blame.

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